What was the challenge?
Friday 11th March - Saturday 12th March 2016
The Forum, Norwich
The Challenge 2016: to upcycle, cut, burn, melt, fray, deconstruct, paint, distress, embroider, re-construct and re-purpose your own, catwalk-ready fashion collection entirely from donated, charity shop clothing.
We supplied the raw materials, you brought the imagination.
The twist...? You had 24 hours. That's 24 hours, straight.
Age UK Norwich gave us a mountain of stock from their charity shops and teams of up-for-it designers, makers, stylists and creatives transformed it into brand new fashion creations. No design background was necessary, all that was required were ideas and attitude!
The Fashion Jam at the Forum began on 11th March at 6pm, and ended 24 hours later when our entrants handed over their work.
The teams also took part in the Fashion Jam Fashion Showcase at Norwich Castle on the evening of Monday 14th March 2016, for a sustainably stylish evening of eco-fashion, music, entertainment and more!